Agentforce Commerce (Formerly Salesforce Commerce Cloud)

Connect Ecommerce, Orders, Inventory, And Customer Data In One Platform

Agentforce Commerce lets companies manage online sales, order fulfilment, in-store commerce, payments, and customer experiences from a connected platform. Give your customers a frictionless buying experience and your teams better insights across commerce operations.

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Why Brands Are Moving To Agentforce Commerce

Customer expectations keep changing with time. They look for consistent experiences whether they are shopping online on their mobile device or interacting with a sales representative in a physical store.

The most common challenges faced by companies include:

Incoherent systems for ecommerce, order management, and in-store.

Restricted visibility into inventory throughout channels.

Manual merchandising and catalogue management processes.

Complex integrations adding up to operational costs.

Inconsistent customer experiences between online and offline channels.

Difficulty scaling commerce operations across regions, brands, or business models.

Agentforce Commerce (formerly Salesforce Commerce Cloud) integrates ecommerce, order management, point of sale, payments, customer data, and AI capabilities on a single platform.

With Agentforce Commerce, CRM Frontier lets companies streamline operations, improve customer experiences, and achieve long-term growth.

What Is Agentforce Commerce?

Agentforce is an evolved version of Salesforce Commerce Cloud that has been helping companies manage digital commerce experiences across B2B and B2C channels for years.

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The enhanced Agentforce Commerce allows companies to:
  • Deliver guided shopping experiences.
  • Support product discovery through conversational interactions.
  • Automate merchandising activities.
  • Manage B2B and B2C commerce from a connected platform.
  • Connect online and in-store commerce operations.
  • Improve order fulfilment and inventory visibility.
  • Personalise shopping experiences using customer data.
  • Simplify commerce management across multiple sites, regions, and channels.
  • Support buyers with AI-powered commerce experiences.

The result is a well-connected commerce operation where customers can buy more easily, teams can work more efficiently, and businesses get better insights into customers’ buying journeys.

Common Commerce Challenges Agentforce Commerce Solves

Commerce teams work too hard to manage coherency between disconnected systems, resolve inventory issues, update product information, and coordinate orders throughout channels. All this leads to operational inefficiency, inconsistent customer experiences, and missed revenue opportunities.

Agentforce Commerce brings ecommerce, order management, point of sale, customer data, and commerce operations together in one platform.

Make Your Commerce Operation Frictionless

Let’s identify the underlying issues behind inefficient operations. Speak with our Salesforce expert to assess your current commerce environment, technology landscape, and growth objectives.

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Agentforce Commerce Features That Support Revenue Growth

Before a company assesses Salesforce Commerce Cloud features, they must find an answer to this question: Can this platform help us sell more while making commerce operations easier to manage?

It all boils down to how the platform is implemented, integrated, and aligned with business processes. The following capabilities form the foundation of Agentforce Commerce.

Unified Commerce

Surprising but true that companies still manage ecommerce, stores, inventory, orders, and customer data on separate systems. Consequently, teams end up wasting time in reconciling information instead of acting on it.

Agentforce Commerce connects commerce operations on a single platform to help companies manage customer, inventory, and order information more consistently throughout channels.

Unified Commerce

B2C Commerce

Growth becomes a far-fetched goal when storefronts, product catalogues, promotions, and fulfilment processes are not in sync.

Agentforce Commerce helps brands manage digital commerce experiences from product discovery through checkout, helping reduce operational complexity while supporting high transaction volumes.

B2C Commerce

B2B Commerce

Business buyers expect the convenience of online purchasing without losing the commercial controls that B2B transactions require.

Agentforce Commerce supports account-specific catalogues, negotiated pricing, self-service ordering, and complex purchasing journeys within a connected environment.

B2B Commerce

Order Management

Customers expect accurate inventory, reliable delivery, and clear order visibility. All these things improve buying experiences.

Agentforce Commerce helps brands manage order routing, inventory availability, fulfilment, returns, and post-purchase activity from a single platform. This helps reduce fulfilment friction and improve operational visibility.

Order Management

Point Of Sale

Commerce no longer happens in one place. Customers move between websites, stores, mobile devices, and service channels throughout their buying journey.

Agentforce Commerce helps connect in-store and online operations, supporting experiences such as click-and-collect, in-store returns, and shared inventory visibility.

Point Of Sale

Commerce Reporting And Analytics

Commerce leaders need reliable information to make commercial decisions. Agentforce Commerce provides reporting and analytics across products, orders, customers, inventory, and commerce activity, helping teams identify trends, monitor performance, and respond faster to changing demand.

Commerce Reporting And Analytics

Agentforce Commerce AI Capabilities Explained

Salesforce Commerce Cloud has undergone significant advancements to become Agentforce Commerce. It has AI capabilities embedded directly into the buying and merchandising process.

Guided Shopping

Large product catalogues can make product discovery difficult. Guided Shopping helps customers find relevant products through conversational interactions connected to product, catalogue, and customer data. This helps simplify the path from product discovery to purchase.

Merchandising Support

Merchandising teams are responsible for managing promotions, product categorisation, search experiences, and product content. Agentforce Commerce helps automate routine merchandising activities, reducing manual effort and helping teams react faster to changing demand.

Product Recommendations

Relevant recommendations can influence both conversion rates and cart values. Agentforce Commerce uses shopping activity and behavioural signals to help surface products that are more relevant to individual customers.

Business Buyer Assistance

B2B purchases involve repeat orders, large catalogues, and complex product requirements. Agentforce Commerce helps buyers locate products, reorder items, and complete purchasing tasks with conversational buying experiences connected to business data.

Commerce Insights

Commerce teams generate large volumes of customer, product, and transaction data. Agentforce Commerce helps surface patterns, trends, and buying behaviour that can support merchandising decisions and commercial planning.

Connected Commerce Operations

Customer activity, orders, inventory, merchandising, and fulfilment are closely linked. Agentforce Commerce brings these areas together within a connected environment which helps teams work from the same information and reduce operational silos.

Agentforce Commerce Implementation Services

Successful Salesforce Commerce Cloud implementation projects begin long before platform configuration. Many organisations evaluating Salesforce Commerce Cloud implementation support are not simply looking for technical deployment.

They need guidance around:

  • Commerce processes
  • Customer journeys
  • Data quality
  • Integration planning
  • Operational requirements
  • Governance
  • Future scalability

This is where implementation expertise becomes important.

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Why Implementation Expertise Matters

Commerce platforms sit at the centre of multiple business functions. Poor integration decisions, inconsistent data structures, disconnected workflows, and low adoption can limit long-term value.

As a trusted Salesforce Commerce Cloud implementation partner in the UK, CRM Frontier helps brands build commerce environments that support both current requirements and future growth.

Discovery And Business Assessment

Every project starts with learning about your current commerce environment and business objectives.

  • Review existing commerce processes
  • Assess the technology landscape
  • Evaluate customer buying journeys
  • Identify operational challenges
  • Analyse reporting requirements
  • Define growth objectives

Solution Design

The platform must support how your business sells, fulfils, and serves customers.

  • Design B2B and B2C commerce processes
  • Define customer journey requirements
  • Map fulfilment and order workflows
  • Establish reporting requirements
  • Create governance frameworks
  • Align the solution with growth plans

Configuration And Automation

Careful configuration and automation simplify operations rather than create additional complexity.

  • Configure B2B and B2C commerce capabilities
  • Enable Order Management processes
  • Support Point of Sale operations
  • Implement workflow automation
  • Configure reporting and analytics
  • Enable Agentforce Commerce capabilities

Data Migration

Reliable commerce operations depend on accurate business data.

  • Migrate product catalogue data
  • Transfer customer records
  • Move order and transaction history
  • Validate inventory information
  • Improve data quality and consistency
  • Apply governance standards

Integration Services

Commerce platforms deliver greater value when connected to surrounding systems.

  • Connect ERP systems
  • Integrate finance applications
  • Link marketing platforms
  • Connect customer service solutions
  • Integrate payment providers
  • Support third-party applications

User Adoption And Training

Users need confidence in the platform to achieve long-term success.

  • Deliver role-based user training
  • Support operational adoption
  • Improve platform usability
  • Provide process guidance
  • Enable reporting best practices
  • Increase user engagement

Ongoing Optimisation

Commerce requirements continue to expand as the business grows.

  • Review platform performance
  • Identify enhancement opportunities
  • Optimise commerce processes
  • Refine reporting and analytics
  • Support new business requirements
  • Provide ongoing strategic guidance

What Makes CRM Frontier an Obvious Choice for Businesses?

Businesses looking for Salesforce Commerce Cloud consultants need more than platform knowledge. They need a partner that understands commerce operations, customer journeys, integrations, fulfilment processes, and the practical realities of running a modern commerce environment.

Here’s what ticks for companies that choose us:

Business-Led Delivery

Commerce technology that is to be deployed should support commercial objectives. Every recommendation we make is tied to operational efficiency, customer experience, revenue growth, or scalability.

Practical Implementation Experience

Commerce projects involve multiple systems, large data volumes, and business-critical processes. Our team understands the challenges associated with platform implementation, data migration, process redesign, integrations, and user adoption.

Integration Expertise

Commerce platforms sit at the centre of a wider technology ecosystem. Our Salesforce Commerce Cloud integration specialists help connect commerce operations with ERP systems, finance platforms, payment providers, marketing applications, customer service solutions, and third-party technologies.

Long-Term Partnership

Launching a commerce platform is only the beginning of a long-term growth strategy for your business. Many brands continue working with CRM Frontier for optimisation, enhancements, support, and platform expansion as their requirements evolve.

Flexible Engagement Models

Whether you need strategic guidance, Salesforce Commerce Cloud implementation, ongoing support, optimisation services, or specialist consulting, we tailor our approach around your business requirements.

Salesforce Commerce Cloud Pricing

Businesses researching Salesforce Commerce Cloud pricing focus on licensing costs first. In reality, the overall investment is influenced by several factors.

These include:

  • Commerce edition selection
  • B2B and B2C requirements
  • Order Management requirements
  • Point of Sale requirements
  • AI and Agentforce capabilities
  • Integration complexity
  • Data requirements
  • Implementation scope
  • Ongoing support requirements

Salesforce offers multiple commerce solutions, including Commerce Cloud B2C, Commerce Cloud B2B, Order Management, Point of Sale, and Payments. The right combination depends on how your organisation sells, fulfils orders, serves customers, and plans to grow.

CRM Frontier helps organisations assess requirements, evaluate licensing options, and identify the most suitable approach before making an investment decision.

Planning An Agentforce Commerce Project?

If you aim for a long-term and sustainable impact on your commerce business performance, scalability, and customer experience, then make the decision today! Speak with CRM Frontier about implementation strategy, licensing, integrations, data requirements, user adoption, and platform optimisation.


Frequently Asked Questions

Agentforce Commerce is the evolution of Salesforce Commerce Cloud. It includes the core commerce capabilities businesses have relied on for years. And now, it has got AI-powered shopping, merchandising, and commerce experiences designed to support both customers and commerce teams.

Key Salesforce Commerce Cloud features include B2B Commerce, B2C Commerce, Order Management, Point of Sale, Payments, reporting and analytics, guided shopping experiences, merchandising support, and connected commerce operations.

A Salesforce Commerce Cloud implementation timeline depends on project scope, integrations, data migration requirements, business complexity, and customisation needs. Connect with us today to discuss your project.

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